Local SEO & Small Businesses

Local SEO & Promoting Small Businesses Small businesses often face the challenge of competing with larger companies that have much bigger marketing budgets. Local Search Engine Optimisation (SEO) has become a crucial strategy to help them stand out, attract nearby customers, and drive foot traffic. This guide explains what local SEO is, why it matters,…

Local SEO

Keyword Mapping & SEO Performance

Understanding Keyword Mapping and Its Impact on SEO Keyword mapping is a systematic approach to aligning targeted keywords with specific pages on a website. It involves thoroughly researching and assigning keywords to ensure each page optimally serves its intended purpose. This process supports keyword research, helping to determine where and how keywords are placed, creating…

Keyword Mapping