How Long Does SEO Take?
This is a question we are frequently asked and the simple answer is – SEO Takes Time. Let’s Look at How Much. There are a few factors to consider when trying to gauge how long an SEO campaign will take, such as:
How new your site is
Sites that are brand new often have what is sometimes called a “sandbox” period where they will not see good rankings for months. For the sake of SEO, it is best to launch your site as quickly as possible with some content, even if you are still adding pages and filling out the site.
How competitive your niche is
The more competitive your niche and the more competitive your keywords are, the longer it usually takes to rank for terms.
Why you don’t have rankings now
If your site is poorly optimised, not mobile friendly or has technical issues, fixing those things could result in huge improvements within a few weeks or less. Likewise, if your site is lacking content, adding more keyword-rich content could also boost ranking significantly or at least put you into the search results if you weren’t there before.
However, if your site isn’t ranking due to lack of authority or lack of relevance, it can take much longer to rank your site, since building authority and relevance can take quite a while.
Generally speaking, we recommend sticking with an SEO campaign for at least 6 months, which should be enough time to see significant improvement for most niches.
However, usually, it is possible to see at least some results within 2-3 months, especially if you are not ranking due to technical issues and/or poor optimisation – both of which can usually be fixed within the first month or two, depending on the size of the site and the depth of the issues.
Direct Submit are a leading SEO & Digital Marketing Agency who have a reputation for delivering tangible results and excellent customer service. We help our clients get more customers from search. We pride ourselves on delivering top-quality results that are based on proven techniques and a dynamic knowledge of ethical search marketing practices.
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